




A beverage for the bold.
The ones that never shy away from being themselves.
What you see is what you get. Always!


“I always considered myself to be an atypical person. I never ‘fit’ the mold or used the beaten path to get to where I am. I surround myself with people who are like me, who are not afraid to be different and who are proud to do things differently! I believe it’s our differences that should bring us together the most.
No matter where you come from, who you really are or what you want to do, if Atypique speaks to you, join the movement!
You will never be alone. Because being different is what unites us. Typically different.”
– Étienne Boulay
Alcohol-free
Atypique offers a delicious non-alcoholic alternative to all those who wish to discover an extraordinary drink. Whatever your reason for choosing Atypique, our ready-to-drink cocktails offer you the same pleasure and delicious flavours. No need to limit yourself! Atypical beverages are to be consumed without moderation.
Low-Sugar
Atypique beverages are not only full of flavour, they all have less sugar than their alcoholic counterparts. A great healthy alternative to your favourite cocktails. It’s nice not to feel guilty!
Delicious
Our flavours and secret recipes make Atypique a one-of-a-kind beverage. The taste is surprising, refreshing and unlike anything that has been made before. It’s not only a good alternative to alcoholic drinks, it’s tasty! Beyond a mocktail, it’s a delicious sparkling drink.





Available in all



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Atypique is the perfect mix of a great idea and a creative team. Born from a collaboration between Étienne Boulay and Station Agro-Biotech, Atypique has one goal : push limits of the ready-to-drink industry, by offering classical recipes of our favourites cocktails, but in an alcohol-free and low-sugar version.
Alcohol-free. Out of the box, out of the standards, out of the category.
The one alternative for those who don’t want to drink alcohol, no matter why.
Located in Saint-Hyacinthe, Station Agro-Biotech is a group of companies under one roof. The team behind Atypique is also in charge of Noroi distillery, Le Bilboquet microbrewery, Littoral soda and Fixit Kombucha.
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Because being different
is what unites us. Typically different.
Étienne Boulay, Cofounder